Affiliate marketers are in an absolute panic because of the latest FTC regulations. In case you’re not aware of them, I will go over them briefly, how they apply to affiliates, before I explain to you how to get around them so that you’re not hit with an outrageous fine. Failure to follow this advice can land you in more trouble than you even want to know. Take that warning for what it’s worth to you.
Okay, so what exactly IS the FTC deal as it applies to affiliates? In a nutshell, affiliates now have to disclose on their site, whether it be a review blog or whatever, that the product they are reviewing is one that IF the prospect purchases from their review link, they DO get compensated for the sale. In other words, it’s full disclosure my friends. The gravy train has come to a grinding halt. That’s the bad news.
Here’s the good news. This regulation in NO way means the end of affiliate marketing. It just means that affiliate marketers have to be smarter than everybody else when promoting their products. Well, I’ve come up with a near fool proof way to get around these regulations. In fact, by following the tips I’m about to share with you, you can literally tell people right up front that you’re an affiliate for the product, beg them to buy from you, and they still will. How? Glad you asked.
It’s really very simple. No product, no matter how complete, has everything…especially if it’s an info product. It’s just impossible to include everything. So what you do is simple. Get a hold of the product, read it and figure out what YOU can add to the product to make it better. THEN…what you do is put together a little bonus with this missing information and offer it to anybody who buys the product from YOU. If the info is good enough, you’ll have people tearing down your doors to get it.
If you don’t have a product, offer your time. How many people looking for help with a certain problem wouldn’t love to have somebody personally help them in putting the solution together? Offering your personal time is one bonus that nobody else can duplicate exactly.
Point is…if you’re worried about the FTC…don’t. This is an easy way of using full disclosure and still getting the sale…maybe even more sales than you would have gotten.
To YOUR Success,
Kevin Hutto